The acceptance rate — the share of your quotes that lead to treatment — is one of the most telling indicators of a practice. Tracking it, then improving it, has a direct effect on activity, without acquiring a single new patient.
What are we talking about
The acceptance rate is calculated by comparing the number (or amount) of accepted quotes to the total quotes presented over a period. Rather than aiming for a universal "ideal" figure, the point is to track your rate over time and make it progress.
The factors at play
- The clarity of the presentation: a quote that is understood is a quote more easily accepted.
- Follow-up and reminders: many "no" answers are really "not right now" left without a follow-up.
- Timing and context: a phased treatment plan, options offered, remove obstacles.
Concrete levers
Explain the benefit of the treatment as much as its price, offer phasing when relevant, and above all follow up on pending quotes. Then measure the effect: it's by watching your rate vary that you identify what works.
How Dentuose helps
Dentuose calculates your acceptance rate and its evolution, distinguishes pending, accepted and declined quotes, and lets you connect your follow-ups to their results.
Track your acceptance rate month after month
Download for free